Well, its been a busy year and this blog has been neglected. I’ve been working with some amazing clients developing new online digital solutions which has kept me otherwise occupied – but I’ll be making every effort in 2013 to keep my site more up to date.
The good news is that I have still been writing and publishing user experience articles on other blogs and here’s a round up of some of my most recent posts.
Published: July 2012
One of earlier articles this year, the post seeks to explain user experience in day to day language as well explain how it could benefit you.
A great deal of organisations these days have analytics on their websites and a load of data about their users. Many don’t actually make use of these effectively, so this post explains how to use customer data and website analytics to help build a better user experience.
Published: August 2012
Everyone is talking about responsive design it seems. This article seeks to explain how it can help you, so businesses can see why they need to do this! I’m a strong believer in mobile first responsive design as well, having seen first hand what can go wrong when you don’t follow this approach.
Published: September 2012
My post on designing mental models is very much from the viewpoint of how it can help in your UX strategy. This post uses examples from Indi Young’s work on mental models and for those that want to learn how to do these, I recommend Indi’s book and checking out the website for information on best practice in mental models.
Published: October 2012
This article gives you 6 Top Tips to optimise your eCommerce checkout process including how to approach the account creation process, when to show shipping charges, and how to lay out forms.